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Smartlook User Tracking Documentation

Overview

Smartlook is a user behaviour analytics tool that helps us understand how users interact with our service. By tracking user interactions, we aim to enhance the user experience and identify areas for improvement.

Purpose of Tracking

We use Smartlook to:

  • Monitor user behaviour on our platform
  • Identify usability issues and improve accessibility
  • Analyse common navigation patterns to enhance service design
  • Detect and fix user experience bottlenecks

Data Collected

Smartlook collects the following non-personal user data:

  • Page views – Tracks which sections of the site users visit
  • Session duration – Measures the time users spend on different pages
  • Mouse movements and clicks – Helps understand interaction points
  • Device and browser information – Ensures compatibility across different environments

Smartlook does not collect personally identifiable information (PII) or sensitive data entered by users.

Cookies Used by Smartlook

Smartlook sets cookies on a user’s device to track their interactions. These include:

  • SL_C_23361dd035530_SID – Identifies the user session
  • SL_L_23361dd035530_SID – Stores session information for continuity
  • AWSELB – Helps with load balancing
  • SL_C_23361dd035530_DOMAIN – A temporary cookie removed after detection
  • SMARTLOOK_LS_QUEUED_CHUNKS – Helps in efficient data transmission

Cookies used by Smartlook are stored for a maximum of 13 months, except for temporary session-based cookies.

Opting Out of Tracking

If a user does not wish to be tracked via Smartlook, they can opt out directly via: Smartlook Opt-Out. Ensure this is included in the cookie policy.

Compliance and Privacy

We ensure that all Smartlook tracking complies with GDPR and other relevant data protection regulations. Data is anonymised where possible, and users have full control over their tracking preferences.

For further details, visit our Cookie Policy.